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Wisconsin Business World Announces the Winners of the Coolest Thing Made in Wisconsin Essay Contest

MADISON – Wisconsin Business World announced the winners of the 2021 Coolest Thing Made in Wisconsin Contest. The contest prompted Wisconsin students to write an essay on what product they consider to be the ‘Coolest Thing Made in Wisconsin.’ This student competition was inspired by the annual Coolest Thing Made in Wisconsin Contest, and is dedicated to demonstrating to students and the community that business is a force for good.

The winners of Wisconsin Business World’s Coolest Thing Made in Wisconsin Contest:

Josephine Rush – J.I. Case High School

Grace Schneider – Arrowhead Union High School

James Holbrook – Three Lakes Elementary

“It is so important that we teach students the impact that business has across the state and the crucial role it plays in our communities,” said Senior Director of Wisconsin Business World Michelle Grajkowski. “Even more important is that we encourage students to engage with the businesses and the opportunities Wisconsin has to offer. At the end of the day Wisconsin makes some of the ‘coolest things’ in the world and has some of the greatest career opportunities.”

The winning essays identified Allen Edmonds Shoes, Fromm Family Pet Food, and Racine’s Danish Kringle as some of the coolest things produced within the state. Students also explored the companies behind each product and their history, heritage and economic impact

The contest was open to Wisconsin students in grades 6-12. All projects were submitted between September 16 – January 15, 2022. The winners receive a $500 cash prize.

Since 1982, Wisconsin Business World – a program of WMC Foundation – has educated more than 25,000 high school students on business, entrepreneurism and the free market, through Summer Camps, one-day programs, online curriculum and classroom presentations. The Business World message is simple — Business is a Force for Good.

More information about the contests is available at






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